The “Artificial Intelligence for Executives” program provides participants with a broader understanding of the power of AI, including its impact on business models, sources of competitive advantage and organizational structure.

Understanding AI

• What is AI and how does it work?
• AI applications: benefits and limitations
• Practical cross-industry AI implementations
• Key economic and business implications of AI

Working With AI

• Identifying AI opportunities and applications
• Planning and implementing AI solutions
• Developing a learning strategy to improve data and AI

Leading With AI

• Developing organizational AI competencies
• AI capabilities: when to build, buy or outsource
• Ethical ramifications of AI
• Designing data- and AI-driven organizations

Competing With AI

• Commercializing AI-based products and services
• Developing new AI- and data-driven business models
• Leveraging data for advantage in the value chain
• Protecting your business against disruption

The “Artificial Intelligence for Executives” program is designed for business leaders and senior executives from a diversity of companies and sectors who seek a broader understanding of the potential impact of AI on their work, organization and competitive landscape. The program explores AI from a managerial – not technological – viewpoint, so IT expertise is not required to attend.

The faculty of the “Artificial Intelligence for Executives” program is made up of professionals who are involved not only in teaching but in research and the business world:

The program leverages a wide range of highly dynamic and interactive teaching methodologies, including group discussions, class lectures, exercises, the case study method and a computer simulation, all aimed to hone your skills as an agent of change. These teaching methods have been strategically combined to foster an optimal learning environment.

The on-site edition takes place on the school’s Barcelona campus.

To ensure participants get the most out of the program, they will be asked to prepare the academic materials provided two weeks before the program’s start date.

The admission process entails a four-step process:

1. Participants complete and submit the online application.
2. The Executive Education Department emails the participant to acknowledge receipt and provide further details on program dates, pre-program academic materials and bank details to submit payment..
3. The participant pays the program fee. This is an essential requisite to access the pre-readings and participate in the program.
4. Two weeks before the start date, participants receive an email with a user name to access the IESE Virtual Campus and pre-readings.

• General fee: € 4,775
• Alumni fee: € 4,298
• IESE Alumni Assn. members: € 4,059
• Executive education Certificate fee: An additional 5% discount on the general or IESE Alumni Association member fee.

The program fee is tax-exempt. Payment is required before the program begins and includes all academic materials and most meals. Please note that travel and accommodation expenses are not included.

Discounts are available for corporate agreements and multiple registrations from the same company. Space is limited and filled in strict order of reception so early registration is encouraged.

Participants in the on-campus Barcelona edition can benefit from special rates at the following hotels: AC Victoria Suites (Marriot) 4*, Sansi Pedralbes 4*, Abba Garden 4*, Meliá Sarriá Barcelona 5*, Upper Diagonal 4*.

Payment Details
We accept payments by credit card, check or wire.

Cancellation Policy
Cancellations received within 20 days before the program launch are subject to a fee equivalent to 25% of tuition. IESE reserves the right to cancel this edition or modify dates up to 20 days prior to its start. IESE is under no circumstances responsible for travel expenses incurred. Participants should consider travel cancellation coverage in the exceptional event that the program is cancelled or if they are unable to attend for personal or professional reasons.

The program leverages a range of highly dynamic teaching methodologies, including group discussions, class lectures, exercises and the case method, all aimed at honing your skills as an agent of change.

These teaching methods have been strategically combined to foster an optimal learning environment.

The live online edition is 5 weeks (dates TBC) in duration:

• Kick-off session:
  • October 2021 (dates TBC)

The live online edition has a three-step admission process:

1. Participants complete and submit the online application.
2. The Executive Education Department emails the participant to acknowledge receipt and provides further details on the program dates, schedule and bank details to submit payment.
3. The participant pays the program fee. This is an essential requisite to access the pre-readings and participate in the program.

FEES

• General fee: € 2,500 (*)
• Alumni fee: € 2,250
• IESE Alumni Assn. members: € 2,125
• Executive education Certificate fee: An additional 5% discount on the general or IESE Alumni Association member fee.

(*Pending update for AY 21-22 live online edition).

The program fee is tax-exempt and includes academic materials. Payment is required before the program begins.

Discounts are available for corporate agreements and multiple registrations from the same company. Space is limited and filled in strict order of receipt so early registration is encouraged.

Payment Details
We accept payments by credit card or wire.

Cancellation Policy
Cancellations received within 7 days before the program launch are subject to a fee equivalent to 25% of tuition. IESE reserves the right to cancel this program edition or modify dates up to 7 days prior to its start.